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Experimental design, data analysis, and statistical tooling for modern teams. No hype, just the math.

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Survival AnalysisJan 26New

Cox Proportional Hazards: What 'Proportional' Actually Means

A practical guide to Cox regression for product analysts. Learn what the proportional hazards assumption means, how to check it, what to do when it fails, and how to interpret hazard ratios correctly.

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A/B TestingJan 26New

CUPED and Variance Reduction: When It Helps and When It Backfires

Learn how CUPED (Controlled-experiment Using Pre-Experiment Data) can dramatically reduce variance in A/B tests, when to use it, and the pitfalls that can make it backfire.

StatsTest
DistributionsJan 26New

Dealing with Zeros: Zero-Inflated and Two-Part Models

How to handle metrics with many zeros—revenue from non-purchasers, engagement from inactive users, events that didn't happen. Learn when to use zero-inflated models, two-part models, and simpler alternatives.

StatsTest
DistributionsJan 26New

Delta Method vs. Bootstrap: When Each Is Appropriate

A practical guide to choosing between delta method and bootstrap for variance estimation. Learn when each approach excels, their assumptions, and how to implement both.

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Model EvaluationJan 26New

Drift Detection: KS Test, PSI, and Interpreting Signals

How to detect when your model's inputs or outputs have shifted. Learn about KS tests, Population Stability Index, and when drift actually matters.

StatsTest
Effect SizesJan 26New

Effect Sizes, Confidence Intervals, and Practical Significance

A comprehensive guide to quantifying and communicating the magnitude of effects. Covers standardized and raw effect sizes, confidence intervals, and when statistical significance doesn't mean practical importance.

StatsTest
Effect SizesJan 26New

Effect Sizes for Mean Differences: Cohen's d, Hedges' g, and Raw Differences

A practical guide to effect sizes for comparing means. Learn when to use standardized vs. raw effect sizes, how to calculate and interpret them, and how to report them properly.

StatsTest
Effect SizesJan 26New

Effect Sizes for Proportions: Risk Difference, Risk Ratio, and Odds Ratio

A practical guide to effect sizes when comparing rates and proportions. Learn when to use risk difference vs. risk ratio vs. odds ratio, and how to interpret each correctly.

StatsTest
AssumptionsJan 26New

Equal Variance and Welch's T-Test: When It Actually Matters

A deep dive into the equal variance assumption for t-tests and ANOVA. Learn when violations are problematic, how to detect them, and why Welch's correction should be your default.

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ReportingJan 26New

Experiment Guardrails: Stopping Rules, Ramp Criteria, and Managing Risk

Protect your experiments and users with proper guardrails. Learn when to stop an experiment, how to safely ramp exposure, and what metrics should trigger automatic rollback.

StatsTest
RegressionJan 26New

Feature Scaling and Transforms: When Preprocessing Changes the Story

A practical guide to standardization, centering, and transformations in regression. Learn when scaling affects interpretation, when it's required, and how to interpret coefficients on transformed variables.

StatsTest
Two-Group ComparisonsJan 26New

Handling Outliers: Trimmed Means, Winsorization, and Robust Methods

How to analyze data with outliers without throwing away information or letting extreme values dominate. Covers trimming, winsorization, robust estimators, and when each is appropriate.